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c DISPLAY ADVERTISING IN THE ADJUNCT ADVOCATE


Take advantage of our combination of fine resources to help you reach temporary college faculty across the United States and around the world.

Five Ways to Reach 300,000 College Faculty
and the Millions of Students They Teach

  1. Banner advertising on AdjunctNation.com
    Advertise on our Web site.

  2. Display Advertising in The Adjunct Advocate
    Get your message into our bi-monthly print publication.

    You can download the following (in PDF/Microsoft Word format):
  3. Run a Classified Ad in The Adjunct Advocate
    Publicize your available faculty positions, advertise your conference, product or service economically in print. These ads cost .55 cents per word.

  4. Recruitment Advertising
    Publicize your available positions both on-line and in print.

  5. Rent Our Mailing List
    Need to reach temporary college faculty with your next mailing? Rent our list. Visit our Mailing List Rental On Demand page to search our on-line database, generate your own custom list, and place your order on-line.

    You can download the following (in PDF format):

Not sure which is right for you? Give us a call at 734-930-6854 (9-4:30p.m. Monday-Friday EST) or e-mail the advertising staff and we can help you make the best choice for your advertising dollar.


Banner Advertising on Adjunctnation.com


Adjunctnation.com can help you get your message to tens of thousands of temporary college faculty across the country for less than the cost of one ad in your local Sunday newspaper. Advertise over the entire site, or target our sections:

Our Web page Sections

  • Front page: $1,000 per month
  • Magazine: $500 per month
  • Archive: $250 per month
  • Jobs: $600 per month
  • Events: $250 per month
  • Money: $250 per month
  • Teaching Tools: $250 per month
  • Books: $800 per month
  • Rotate through the entire site: $500 per month
  • Any two or more sections: 25 percent discount per month

Media Kits

To request a free media kit or for more information, please e-mail the advertising staff or call 734-930-6854 (9-4:30p.m. Monday-Friday EST).


Display Advertising in The Adjunct Advocate

The Adjunct Advocate magazine (learn about our readership) accepts display advertising from those advertisers who wish to share information about products and services of interest to post-secondary college educators, administrators and students. Display insertions (one-sixth page minimum) cost as little as $630.00, and reach tens of thousands of adjunct, part-time and full-time temporary college faculty across the nation! From Anthropology to Zoology, our readers teach in virtually every academic discipline. Let TAA help you reach the people who teach the majority of the nation's undergraduate students!

Advertisements run for two months (the magazine is published bimonthly), and there is no minimum number of insertions.

B&W Display Rates (Two-Color Fee)


The Adjunct Advocate offers two-color, advertising. Please add 20 percent to the b&w advertising rates below. At the discretion of the advertiser, two-color advertising may be mixed with b&w full-page advertising in any multi-insertion advertising contract.

  1x 3x 6x 9x
Two-page spread $3,000.00 2,940.00 2,880.00 2,720.00
Full Page $2,790.00 2,775.00 2,760.00 2,745.00
2/3 Page $2,025.00 2,010.00 1,995.00 1,980.00
1/2 Page $1,725.00 1545.00 1492.00 1432.00
1/3 Page $1,425.00 1,252.00 1,057.00 997.00
1/4 Page $1,125.00 960.00 772.00 742.00
1/6 Page $812.00 747.00 652.00 630.00
 

Four-Color Display Rates


The Adjunct Advocate offers full-page, four-color, advertising. At the discretion of the advertiser, color advertising may be mixed with b&w advertising in any multi-insertion advertising contract.

Bleeds: no extra charge.

 

1x 3x 6x 9x
Front Cover Wrap $8,800.00 7,800.00 7,600.00 7,400.00
Two-page spread $7,000.00 6,940.00 6,880.00 6,720.00
Back Cover $5,260.00 5,120.00 5,010.00 4,900.00
Ins. Front Cover $5,160.00 5,125.00 5,085.00 5,005.00
Inside Back Cover $5,060.00 4,930.00 4,830.00 4,730.00
Page Opposite Table of Contents $5,060.00 4,930.00 4,830.00 4,730.00
Pages Preceding Table of Contents $5,060.00 4,930.00 4,830.00 4,730.00
Full Page $4,960.00 4,950.00 4,940.00 4,930.00
2/3 Page $4,450.00 4,420.00 4,460.00 4,400.00
1/2 Page $4,250.00 4,130.00 4,095.00 4,055.00
1/4 Page $2,850.00 $2,740.00 $2,615.00 $2,595.00
1/6 Page $1,775.00 $1,665.00 $1,535.00 $1,520.00

PLEASE NOTE: Advertisers who pre-pay in full for reserved space will receive a 5 percent discount.

Bind-ins and Polybag Wraps


Bind-in cards and Polybag wraps are both available. Please call 734-930-6854 for pricing, mechanical specs. and deadlines or e-mail us.

Materials Deadlines


Issue Insertion Order Due Materials Due
May/June 3/1 3/20
July/August 5/1 5/20
September/October 7/1 7/20
November/December 9/1 9/20
January/February 11/1 11/20
March/April 1/15 1/20

 

Electronic Submission Guidelines


The Adjunct Advocate magazine is printed direct computer to plate. As such, all non-recruitment display advertisers who are able should submit ads in digital format. Ad files which are smaller than 3 megabytes may be e-mailed to: e-mail. Send disks, camera ready copy and film to: The Adjunct Advocate, 817 Brookside Drive, Ann Arbor, MI 48105. Please call 734-930-6854 to confirm the receipt of your materials.

Our guidelines follow:

Line screen: 133 lpi

Digital formats accepted: .pdf, .tiff, .eps

File preparation guidelines: All digital format files must be prepared with all fonts and images embedded. Image resolution should be a minimum of 300 dpi. Stylized fonts, even when embedded, can cause output problems. As such, we recommend the use of Postscript fonts only in the preparation of your digital format files.

Color Advertisers: All colors should be CMYK process. No spot colors should be used. All embedded images should be prepared CMYK.

Native formats accepted: Quark 4.0, PageMaker 6.5. All images and fonts used in the preparation of the native format document must accompany the advertisement on the Zip disk or CD-R(W) disk.

Film: We accept film. Right-hand reading, emulsion side down. Minimum 1200 dpi. There will be a $65 scanning charge per ad to create a digital file of your film.

Camera Ready Copy: We accept CRC. The minimum suggested dpi for camera ready copy is 1200. There will be a $65 scanning charge per ad to create a digital file of your camera ready copy.

Questions? We are happy to help you in the preparation of your advertisement. Please call 734-930-6854 (9-4:30 p.m. Monday-Friday EST) or e-mail: e-mail

Standard Sizes


Ad Size Dimensions
Full page 7" x 9 1/2"
2/3 page vertical 4 1/2" x 9 1/2"
1/2 page horizontal 7" x 4 5/8"
1/2 page vertical 3 3/8" x 9 1/2"
1/3 page vertical 2 1/8" x 9 1/2"
1/3 4 1/2" x 4 5/8"
1/4 page square 3 3/8" x 4 5/8"
1/6 page 2 1/8" x 4 5/8"

 

Ratecard Downloads


You can download the following (in PDF/Microsoft Word format):

Note: to view our ratecard, you will need Adobe's free Acrobat Reader software


Recruitment Advertising
(on-line and in the Adjunct Advocate)


Adjunctnation.com and the Adjunct Advocate magazine can help you recruit temporary college faculty by getting your message out to experienced adjunct, full-time temporary, visiting and sabbatical replacement faculty across the United States and Canada for less than the cost of one ad in your local Sunday newspaper.

In fact, The Adjunct Advocate magazine (circulation 103,112) is the only national publication for and about temporary college faculty in the United States and Canada. Individual recruitment display advertisements cost $70 per column inch. Please refer to the electronic submission guidelines above. Classified advertisements cost $.55 per word. All classified print recruitment advertising is also posted to the on-line JOB-LIST for 30 days. To send us a classified recruitment advertisement, please click here. You may also use our on-line form to post your print classified recruitment advertisement.

And our Internet JOB-LIST is the only on-line employment resource in the United States devoted to the temporary faculty employment market in higher education. Individual recruitment ads posted to the JOB-LIST cost $150 and stay up for 30 days. To send us a recruitment advertisement for the JOB-LIST, please click here. You may also use our on-line form to post your on-line recruitment advertisement

We give accredited, two- and four-year institutions the opportunity to take advantage of both the scope and longevity of print advertising, and the convenience, ease and popularity of Internet advertising, at very reasonable rates.


To Order

Please ship camera-ready copy and payment and/or purchase orders to:

The Adjunct Advocate
P.O. Box 130117
Ann Arbor, MI 48113-0117

E-mail copy to: e-mail [put "advertisement" in the subject line]. Purchase orders must be received before e-mailed copy will be accepted and/or typeset.

Fax copy and purchase orders to: 734-665-9001
Monday-Friday 24 Hours a Day

For more information about recruitment advertising, please call 734-930-6854 9:30-4:30pm (EST).

Rent Our Mailing List:


Advertisers can now reach over 139,000 visiting, adjunct, on-line, part-time & full-time temporary college faculty by renting our mailing lists. Download our mailing list brochure (167K) in PDF format (Note: to view this document, you will need Adobe's free Acrobat Reader software). Names are for one-time use only and cost $150 per thousand. Selects are done free of charge. There is a 1,000 name order minimum and a 5,000 name order maximum. (Requests for over 5,000 names are handled on a case-by-case basis.) All mailing list orders must be prepaid by check, money order or credit card. Names can be delivered in a variety of formats, including electronically and on disk. Visit our Mailing List Rental On Demand page to search our on-line database, generate your own custom list, and place your order on-line.

For more information call P.D. Lesko at 734-930-6854 9:00-4:30pm (EST).or e-mail

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